Have you spotted a transformer?!

on Sunday, June 21, 2009
Im loving the marketing behind the new transformers movie thats coming out! Online blogs have been set up where the writers of the blogs post videos/photos of recent transformer sightings! The amatuerish films really make it appealing, great stuff. Its creating a lot of hype around the movie with thousands of people viewing the blogs.

Its a great way to interact with the fans, with many fans interacting with the writers of the blogs by writing their own theories and stories, a simple idea executed well, good work!

The blogs are: